Expert Review, Field Studies, and UX Strategy
Smith+Noble is America's leading resource for window treatments. One of the Cornerstone Brands, S+N provides consumers custom window treatments and other home furnishing and decor items via their website.
We evaluated the web site's customer interaction and developed an extensive report detailing the needed design adjustments. Subsequently, we conducted focus groups with members of the target audience in preparation for a site redesign and provided oversight of teams responsible for implementation.