Innovative

Successful interactive experiences

Align user goals and business needs

UX Services

Strategy

We help establish your UX strategy and empower internal resources with solid design principles.

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User Studies

We study your target audience and establish the foundations for a design that meets their needs.

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Data Mining

We analyze your system’s usage data and other analytics to uncover UX opportunities.

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Gap Analysis

We quickly help you identify your system's UX successes and shortfalls, detailed in a single report.

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Design

We work with you to create robust designs ready for vendors or in-house development teams.

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Strategy

As an alternative to driving design, we can act as a strategy and design resource, advising and infusing UX principles while company stakeholders (product managers, developers, etc.) drive the design and own the deliverables. We can be more or less involved based on your situation.

Typically we're involved more early on, helping shape the initial strategy and providing high-level sketches, then taper off as the designs become more solid and your resources become more empowered. This is especially ideal and cost effective for teams that need guidance early on but can be successful on their own when they see the vision.

Works With

  • Websites
  • Apps
  • Point of Sale (POS)
  • Kiosks
  • More

Benefits

  • Fixed cost or on-call
  • Reduced risk of design failure
  • Expert UX strategy and support
  • Instant, on-demand expertise
  • Scalable involvement

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User Studies

User research is often required to truly understand an audience and effectively meet their needs. We conduct focus groups, usability tests, surveys, group exercises, and more.

When targeting employees, we often perform field studies where we observe and interview them in their environment.

User studies can stand alone as single, one-off services, or may be included in a collection of research and design services.

Works With

  • Websites
  • Apps
  • Point of Sale (POS)
  • Kiosks
  • More

Benefits

  • Fixed cost
  • Detailed findings and recommendations report
  • Deeper understanding of target audience(s)
  • Clearer requirements and direction
  • Minimized risk and uncertainty

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Data Mining

Often in conjunction with a gap analysis, we analyze a system’s usage data and analytics to find UX opportunities and to recommend improvements.

The purpose of the data mining effort is typically to determine implications and causal relationships between the data and the design. In addition, we recommend how the system can be redesigned to improve the user experience and maximize revenue.

Data mining can stand alone as a single, one-off service, or may be included in a collection of research and design services.

Works with

  • Websites
  • Apps
  • Point of Sale (POS)
  • Kiosks
  • More

Benefits

  • Fixed cost
  • Expert analysis
  • Detailed findings and recommendations
  • Clearer understanding of user behavior
  • Insights regarding relationships between data and design

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Gap Analysis

We evaluate your system and produce a detailed analysis outlining successes and opportunities, including UX heuristic guidelines, ways to improve the user interface, low-hanging fruit, and long term recommendations.

All interactive systems can be evaluated, though we're particulary experienced with systems that seek ease of use combined with a high level of speed, efficiency, and/or user engagement.

Our gap analysis can stand alone as a single, one-off service, or may be included in a collection of research and design services.

Works With

  • Websites
  • Apps
  • Point of Sale (POS)
  • Kiosks
  • More

Benefits

  • Fast, inexpensive, and insightful
  • Easy to share and consume by stakeholders
  • No need to involve real users

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Design

This is our core service that has earned us a reputation for delivering exceptional bottom-line results. We've designed all kinds of systems for all sorts of industries, devices, and audiences across the globe.

We work alongside your team to create robust, ready-to-develop designs within waterfall and/or agile workflows. You stay involved throughout the process.

We meet with your development team before design to understand targets and constraints. In situations where a development team hasn't yet been assembled, our designs can be used to demonstrate system requirements and vet candidate vendors.

Usability tests with real users are often conducted midstream to ensure design efficacy.

Works With

  • Websites
  • Apps
  • Point of Sale (POS)
  • Kiosks
  • More

Benefits

  • Fixed cost
  • Reduced risk of design failure
  • Clear, tangible UI requirements
  • Custom designs crafted by UX experts
  • User experience aligned with business goals
  • Competitive advantage

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We'll help you

Whether you need more productive employees or rich customer experiences, we'll help you achieve your goals

Introduce Yourself